Branding
A few recent projects that show what cohesive branding actually looks like in practice, not just a logo, but a full visual system built to work across websites, packaging, social media, and everywhere else a customer might run into the business. I work with brand-new businesses building their identity from scratch, and with established businesses that already have a logo and brand elements in place but need help making everything work together consistently. These are the kinds of projects I love most: small businesses ready to move past "we have a logo" and into "we have a brand." Take a look, then let's talk about yours.
Sips 66
Full brand identity | A fun, retro-inspired identity built from the ground up, playful colors, bold typography, and personality-packed branding designed to make this brand impossible to forget.
Holiday Shoppes
Traded a dated logo for a sophisticated, boutique-style identity with a fresh color palette built to feel elevated across every touchpoint.
Sweeter Thymes
Logo rebrand + full brand suite | Retired the DIY blog look in favor of a cohesive, professional brand identity, giving Sweeter Thymes a logo and visual system as polished as its product.
The Dance Pointe Show Choir
Logo rebrand + full brand suite | Merged two previously separate logos into one cohesive brand identity, with a modern logo suite and color palette built to bring the whole program together.
Ongoing Marketing Materials Print and Digital
I also work behind the scenes with several established brands, creating new print and digital materials that stay consistent with their existing identity. It's less about starting over and more about making sure every new piece still looks and feels like the same business.
